Original source: The Science & Art of Storytelling for Content Marketing via DailySEOblog.
I remember when I was working with an agency in the Middle East, one of the things we strongly believed in was that everything is story telling. How well you know your listener and how interesting your story is to them, is all that matters. Just today, I found this amazing infographic on “The Art of Storytelling” by Marissa Sternberg of OneSpot. It provides a scientific look at storytelling and how content marketers can use different types of content to create lasting and impactful stories. Check it out here. Source – OneSpot